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This site states the following, "A new level of comfort, protection and value." Our analyzers noticed that the web site said " HALYARD H100 Wrap Compact Packaging." The Website also stated " The worlds leading sterilization wrap, now available in sheet sizes and compact packages, designed for individual medical and dental practices. Dental Essentials for Infection Control. World-class protection for dental professionals and patients from Halyard Health. Pair our LAVENDER Mask with perfectly matched LAVENDER Nitrile Exam Gloves! Lavender Gloves and Masks." The website's header had dental exam gloves as the most important keyword. It was followed by Love Your Gloves, infection control, and protection which isn't as highly ranked as dental exam gloves. The next words the site uses is dental professionals. trusted dental protection was also included and could not be viewed by search parsers.